Run your own industry-leading music ads.
A tailored campaign setup for independent artists who want to promote their music successfully on Facebook and Instagram.
Why Meta ads?
Instagram and Facebook ads are the most effective way for independent artists to promote their music and grow their audience on Spotify.
But too many artists waste money on agencies that promise growth but deliver bad campaigns and bot streams.
I was sick of being taken advantage of by these agencies, so I learned how to do it myself.
Now I want to help you do the same.
Why me?
Hi, I'm Antony, and I'm an artist.
In 2024 and 2025, I went deep on learning how to promote my music using Meta ads.
I did nothing else - no organic promotion, no content strategy, no playlisting.
I ran hundreds of campaigns, tested different creative approaches, and learned what works (and what doesn't).
As a result, I grew POPO COPS from zero to over 70k monthly listeners in little over a year.
You can see my Spotify monthly listeners from August 2025 in the screenshot below.
I refined my process to the point where my campaigns now convert new listeners for somewhere between £0.11 and £0.17.
These are industry-leading results — significantly better than anything I’ve achieved working with agencies.
You can see above that the campaign for 'Deliciously' brought in 17k streams, but below you'll see that the same song has been played more than 600k times on Spotify.
And look at 'Game Over' - I paid for 1,260 streams but the song has racked up more than 100k on Spotify.
These figures show the true value of a well-executed Meta ads campaign.
If you feed Spotify with enough high-quality data about the people that like your music, the platform will start promoting your songs for you.
THE OFFER
A one-to-one video call where we set up your ad campaign together.
I explain everything in detail, so that you're able to confidently run your own ads afterwards.
What's included:
- One live ad campaign
- Meta Business Manager and ad account setup
- Pixel tracking and conversion setup
- Campaign targeting walkthrough
- Understand good vs. bad ad creative
- One piece of ad creative made for you
- A clear process for testing and optimising your ads
- Video recording of the session
- Free PDF documenting the whole process
£250
How it works
- Apply using the form below
- I'll review your application the same day
- If accepted (see below for details), I'll send you a link to book your video call
- We'll optimise your ad account and set up your campaign together
- Your ad is live, and can be easily duplicated for your next release!
Apply now
I'm an independent artist too, so I run a limited number of these sessions each month alongside my own music projects. This allows me to give my full focus to every artist I work with.
If I don't think your application is a good fit for Meta ads, I’ll tell you up front. I won't waste your time or your money.